Michael Grigor
Direct-Response Copywriter & Funnel Strategist
WHAT I DO
I help coaches, consultants, course creators, and service providers scale through VSL funnels and DM ads that convert cold traffic into high-intent, qualified booked calls.
I focus on what moves the needle: offer clarity, message–market fit, uniqueness and differentiation, and copy frameworks engineered for cold-traffic conversion.
CORE PASSION & EXPERTISE
- VSL Scripting
- DM Ads Scripting
- Market Research & Avatar Psychographics
- Offer Messaging for Cold Traffic
- Unique Mechanism & Positioning
RESULTS & CASE STUDIES
Kira Grigoriadou — Parenting Coach (Greece)
- Scaled from 0 to the #1 parenting coach in Greece in under 18 months.
- Built a VSL + DM ad funnel booking qualified calls for under $20 from cold traffic.
- Enrolled 183 high-ticket clients.
Kiras Honest Testimonial ↓
Poker Education Business (Own Brand)
- Created a VSL funnel generating qualified booked calls for under $30 from cold traffic.
- Built a DM funnel with a $2.50 cost per message.
- Multiple clients canceled their subscriptions to competitors thanks to my unique mechanism.
Video Breakdown & Proof ↓
FROM WHOM I LEARNED COPY & MARKETING
Todd Brown – Your Winning Offer
Jason Capital – Sales God & The Capital Copywriting Certification Program
Tanner Chidester – Elite CEOs
Jon Benson – Chat Letters
Alex Hormozi – $100M Offers, $100M Leads, $100M Money Models
MY 6 CORE VALUES
- Discipline – Do what you’ve said you will.
- Radical Honesty – Tell the truth.
- Heart & Body – Live there.
- Radical Resourcefulness – There is always a way.
- Relentless Curiosity – Surrender to your curiosity, not your fear of rejection.
- Non-Seriousness – It’s a game; play is encouraged.
REFERENCES
Available upon request.
